MoMA has joined the social party
The world renown Museum of Modern Art has embraced social networking! A new site has been launched as a part of their new site re-design that showcases how museum patrons and other interested parties to connect with MoMA via flickr, Twitter, YouTube, Facebook, and iTunes U. You can reach the “Online Communities” under the “Explore” menu on the homepage. The site also recommends that if you login you’ll get the chance to experience additional personalized features. Also, once you register, you can choose to have updates about museum events and galleries sent to you mobile phone. I like to see an organization like this utilizing existing social networks to help publicize and connect it’s members, fans, and patrons. This is something other groups and companies could also do. The site is very inviting, clearly outlining at first glance each community that has a MoMA presence.
I really like the flickr group. It’s cool to see pics of others when they visit the museum. MoMA is providing a platform to foster interactions with other museum visitors, MoMA enthusiasts, and fellow lovers of art, from around the world. This is really exciting with respect to education. Classrooms from across the country could start connecting with one another.
Original Source: PicoCool Website
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It is very interesting to see an organization like this incorporating social media. I think it could be very effective in stimulating discussion about the Museum of Modern Art. My only concern is showing off any of the artwork online. If individuals are able to view this artwork online, what would be the point of visiting it in person in any modern art museum? I think this tool can be very effective in gaining a MoMA following, hopefully it just doesn’t elminate real visitors to museums.
Blair, Have you noticed any real decline in attendance to the Louvre to see the Mona Lisa? It may be most reproduced artwork ever and yet the proliferation of reproductions inspires more people to visit, not less.