Sunday, June 28, 2026 Strategy, technology, media, and social systems

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Sorin Adam Matei

Analysis, research, maps, and essays from Sorin Adam Matei.

Augmented reality Ford C-MAX campaign utilises digital six sheets

Car brand Ford has launched an augmented reality campaign across the nation's shopping centres, featuring its Grand C-MAX car on JCDecaux's six sheet screens. The campaign, by Ogilvy & Mather and digital production company Grand Visual allo...

Car brand Ford has launched an augmented reality campaign across the nation's shopping centres, featuring its Grand C-MAX car on JCDecaux's six sheet screens. The campaign, by Ogilvy & Mather and digital production company Grand Visual allows the
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